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Explora Haven: Rebrand

Project Summary: Branding for Explora Haven

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Problem Statement: Explora Haven, specialising in personalised care and support for elderly patients, needed a refreshed brand identity to stand out and better reflect their commitment to high-quality care.

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Solution: We developed a comprehensive rebranding strategy for Explora Haven, maintaining their signature pink colour while introducing a refined palette and cohesive visual identity.

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Project Outcome:

  • Name Reinforcement: Strengthened the name "Explora Haven" to convey a sense of adventure, care, and comfort.

  • Logo Design: Created an elegant logo integrating the signature pink with new colours: deep plum, navy, and mauve, to evoke a sense of trust, sophistication, and warmth.

  • Colour Palette: Developed a refined colour scheme combining the signature pink with deep plum, navy, and mauve, enhancing the brand's memorability and appeal.

  • Visual Identity: Designed cohesive branding elements that reflect the high-quality, compassionate care provided by Explora Haven.
     

With these updates, Explora Haven now boasts a strong, recognisable brand identity that effectively communicates their dedication to personalised care and support for elderly patients. The refined branding enhances their presence and appeal in the community, making them a memorable and trusted name in the industry.

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